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Taco Bell hiring Dir., Consumer Insights, Plano, TX

Dir., Consumer Insights

Taco Bell

Plano, TX
Posted 1 weeks ago

Qualifications

Education

Bachelor's degree in Business, Marketing, or related field required; MBA preferred.

Responsibilities

Primary Duties

  • Owning KFC US' insights strategy and execution
  • Driving special projects (e.g., Project Lasso) that transform our brand experience
  • Infusing insights across the organization and orchestrating consumer-centric work across function
  • Leading and inspiring your team

About This Role

You are a leader in the KFC US marketing organization, driving critical insights and special projects that shape innovative strategies, prioritize the voice of the consumer, and deliver breakthrough business outcomes.

Experience Requirements

Required

12+ years of relevant work experience with Bachelor's, 10+ years with Master's.

12 years of experience

Required Skills

Leadership

Exceptional ability to build, lead, and inspire a high-achieving team to achieve company objectives

Full Job Description

What You'll Be Serving Up:
You are a leader in the KFC US marketing organization, driving critical insights and special projects that shape innovative strategies, prioritize the voice of the consumer, and deliver breakthrough business outcomes. Your mission will be to ensure the consumer is at the center of all we do - gleaning critical insights to drive action for the organization.

KFC Corporation, based in Plano, Texas, is one of the few brands in America that can boast about having a rich, 60-year history of success and innovation. In fact, KFC is the world's most popular chicken restaurant chain and a division of Yum! Brands, the world's largest restaurant company.

Yum! Brands, Inc., based in Louisville, Kentucky, has over 45,000 restaurants in more than 135 countries and territories and is one of the Aon Hewitt Top Companies for Leaders in North America. In 2018, Yum! Brands was recognized as part of the inaugural Bloomberg Gender-Equality Index. The company's restaurant brands - KFC, Pizza Hut and Taco Bell - are global leaders of the chicken, pizza and Mexican-style food categories.

More important than our size is our commitment to breakthrough innovation and the success of our employees. We're proud of the unique culture we've built, one where everyone can be their best self, make a difference and have fun! We believe in our people, trust in their positive intentions, encourage ideas from everyone, and have actively developed a workforce that is diverse in style and background.

Here's How You'll Spice Things Up:
  • Owning KFC US' insights strategy and execution
  • Driving special projects (e.g., Project Lasso) that transform our brand experience
  • Infusing insights across the organization and orchestrating consumer-centric work across function
  • Leading and inspiring your team

What You Bring to the Table:
  • Education: Bachelor's degree in Business, Marketing, or related field required; MBA preferred.
  • Experience: 12+ years of relevant work experience with Bachelor's, 10+ years with Master's. Experience in a senior Marketing position for a consumer products company ($500M+ in size) preferred. Experience working with external agencies, market research firms, and consultancies preferred.
  • Skills: Exceptional ability to build, lead, and inspire a high-achieving team to achieve company objectives. Excellent oral and written communication and negotiation skills to influence and drive action from stakeholders; ability to present effectively to executive leaders. Strong analytical skills to leverage data-driven insights to inform business decisions. Exceptional project management capabilities, including overseeing and delivering great outcomes in a fast-paced environment. Outstanding ability to shape and execute strategic visions that align to broader organizational goals. Steadfast ability to empathize and serve the needs of downstream stakeholders, particularly customers, while balancing company priorities.
  • Mindset: Relentless in the pursuit of excellence and maintaining high standards. Resourceful and adaptive in ambiguous situations with a proven ability to operate 'in the grey.' Resilient in the face of obstacles and persistent in driving towards results. Thrive in a collaborative environment and excel at inspiring and developing team members.

Salary Range: $165,000 to $185,000 annually + bonus eligibility + stock-based compensation. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate's location, experience, and other job-related factors.

Company Culture

Work Environment: We're proud of the unique culture we've built, one where everyone can be their best self, make a difference and have fun!

How to Apply

Estimated Salary

$25
/ hour

Taco Bell pays $25 for Marketing Director in Plano, TX, with most salaries ranging from $17 to $39. Pay can vary based on role, experience, and local cost of living.

Median
$25
Low
$17
High
$39

Figures represent approximate ranges and may vary based on experience, location, and other factors. For the most accurate information, please consult the employer directly. Contact us to suggest updates to this information.