Digital Merchandising

Manager: Non-Alcoholic Packaged Beverages7-Eleven is an iconic family of brands with over 86,000 locations, surpassing every retailer in the world. We revolutionize convenience, restaurants and fuel through cutting edge innovation working hard to be the customer's first choice. 7-Eleven empowers our employees to "activate awesome" and make a meaningful impact in their stores and communities every day.

If you're ready to grow, lead and make a difference, come join our team and help shape the future of convenience.

The digital merchandising manager is responsible for creating/implementing/optimizing online product presentation to optimize 7-Eleven's digital shelf and drive sales and consumer/shopper engagement. The role uses data analytics to improve product discoverability, managing product listings, coordinating with marketing teams, and developing strategies for ecommerce platforms, website and apps. The role requires a blend of analytical, technical and creative skills, and the ability to stay current with digital trends in CPG industry. Needs to know the consumer & shopper journey in an omnichannel world to inform how 7-Eleven makes its portfolio of items available where, when, and how the consumer wants it.

ResponsibilitiesDevelop, execute, and optimize product detail pages (titles, descriptions, images, and content) across digital channels, including websites and mobile apps.

Align digital merchandising solutions with shopper marketing plans, brand, portfolio, and customer strategies for assigned vendor partners.

Partner with internal and external marketing partners to lead the development of integrated campaigns across instore, digital, and marketplace platforms.

Manage linkage with syndication platforms such as Salsify and Syndigo to enhance PDP presentation.

Data AnalysisAnalyze performance metrics such as conversion rates, traffic, and user behavior to inform merchandising strategies and drive databacked commercial decisions.

User ExperienceImprove product discoverability and site navigation through strategies such as optimizing search logic and category structures.

Partner with the 7NOW app team to develop customer-enhancing shopping features.

Planning & CollaborationDevelop solid digital merchandising plans to build momentum and drive business results.

Collaborate with Category Management, Shopper Marketing, Vendor Partners, and other teams to conduct continuous optimization based on performance and evolving shopper trends.

Cross-functional SkillsDemonstrate excellent collaboration, influence, negotiation, and interpersonal skills.

Must be able to develop engaging presentations and deliver insights to audiences of all sizes.

Enterprise ImpactCreate linkages between internal and external, global and local, and risk and opportunity to drive business results and longterm shopper loyalty in an omnichannel environment.

Must understand what controls and monitoring need to be implemented to ensure 7-Eleven is always digitally compliant.

QualificationsBachelor's Degree.

Proficiency in digital merchandising solutions, retailer ecommerce platforms, web analytics, and content management.

*Position not eligible for sponsorship

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Pay

$0.00 - $130,000.00 Annual