Web Product Marketing Manager, Owned & Operated Channels
Amazon
Product Marketing ManagerAmazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture.
We offer experiences that serve all listeners with our different tiers of service
Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices.
Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.
We are looking for a creative, analytical and results-oriented Product Marketing Manager to drive listener growth across Amazon Music's tiers of service.
You will help build and launch new product marketing initiatives supporting all Amazon Music tiers, working cross-functionally across Amazon teams, influencing and leading partners to think big, invent and simplify, and deliver on project roadmaps.
A successful candidate for this role will be an independent, creative problem-solver with great business acumen, and the ability to lead multiple projects simultaneously while managing competing deadlines.
You will have exceptional product marketing, communication and stakeholder management skills, with the ability to work independently under time constraints to deliver results.
We are seeking someone who is passionate about web strategy, UX and providing great customer experiences. This role will be focused on maximizing the value of Amazon Music websites and assets by optimizing for search, UX and conversion in order to achieve business goals. Overall, you will be entrepreneurial and scale testing and optimization programs.
Key job
responsibilities: Develop, launch and optimize web funnels and landing pages to drive conversion
- Partner with subject matter experts to drive growth through end-to-end campaign optimization, A/B testing and localization
Generate break-through analytical insights that drive significant conversion improvement, CPA efficiencies and traffic growth
Identify opportunities for technical and platform improvement, quantify impact and drive tool/platform improvements with product and technical teams
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Amazon pays $69 for Marketing Director in Culver City, California, with most salaries ranging from $47 to $106. Pay can vary based on role, experience, and local cost of living.
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