Senior Associate, Consumer Retention Marketing

Location: Boston, Massachusetts 02108

About the Team
DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about, helping grow businesses and the communities that support those businesses. Our Consumer Retention Marketing team is responsible for building lasting relationships with our customers through personalized, scalable, cross-channel experiences that drive engagement and long-term value. We focus on connecting consumers with the most relevant products, merchants, and moments across DoorDash's expanding ecosystem, including New Verticals like Grocery, Convenience, Alcohol, and Retail, as well as high-impact seasonal and cultural Occasions.

About the Role
We are looking to bring on a strategic, solution-oriented, and data-driven retention marketer to join the Core Marketplace retention team. In this role, you will focus on launching and iterating on CRM programs that drive growth and retention for our core business on DoorDash. The ideal candidate is able to think big picture and ideate on the Cx lifecycle in one moment, and seamlessly transition into the weeds of campaign execution and reporting in the next. They have experience building consensus with cross-functional teams, building trusted relationships with cross functional partners, and excel at making data-informed decisions to accomplish campaign and business objectives. You will own end-to-end campaign execution — from channel strategy and audience planning through QA, launch, optimization, and reporting — ensuring every campaign delivers strong engagement and business results. Key areas of support include: creating and maintaining campaigns & workflow strategy for core lifecycle efforts, including offer, cadence, and audience testing; analyzing the impact of initiatives on key business metrics like order rate and revenue; creative ideation & iteration, including creative optimization w/ the help of internal creative resources; consulting and overseeing strategy for various Cx workstreams. In this role, you will collaborate with all parts of the business (strategy & operations, brand, product marketing, analytics) and with our Retention team to create and execute strategies that engage, retain, and resurrect customers on DoorDash. You will report to our Manager of Lifecycle on USMP on our Consumer Lifecycle Marketing team within our Growth Marketing organization.

You're Excited About This Opportunity Because You Will…

• Create CRM campaign strategy across the customer lifecycle for both automations and ad hoc communications
• Build, QA, launch, and optimize retention marketing campaigns across email, push notifications, in-app messaging, and other channels using first party platforms
• Work closely with the Integrated Marketing function to develop campaign strategy briefs based on business needs and audience behavior, determining the best channel mix, audience targeting, and number of touchpoints per program
• Establish a strong working relationship with cross functional stakeholders in our Creative Studio, Promo Strategy, Product, Analytics, and Strategy teams
• Manage CRM reporting dashboards, monitor trends, and make recommendations based on results
• Stay current on marketing best practices in email, push and SMS and share learnings and insights regularly with the broader marketing team

We're Excited About You Because You Have…
4+ years experience in CRM or email marketing. Deep familiarity with CRM technology including ESPs/marketing automation platforms. Analytical mindset with strong attention to detail. Strong writer and communicator. Basic knowledge of SQL, HTML and data visualization platforms (e.g. Tableau, Periscope). Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics. Extremely organized, dependable, self-motivated & ability to multi-task. Bachelor's degree or equivalent experience.

We expect this position to be filled by 11-16-2026.

Compensation
$83,000 - $122,000 USD

About DoorDash
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods. DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion
We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.