Senior Associate, Consumer Promotions Strategy
DoorDash
Atlanta, Georgia
Posted 3 weeks ago
Qualifications
Education
Bachelor's degree or equivalent working experience
Responsibilities
Primary Duties
- Identify consumer cohort trends, and suggest areas to intervene within the customer lifecycle
- Work with complex data sets to develop strategic, analysis-motivated consumer pricing and promotions plans
- Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure
- Partner with our Lifecycle Marketing, Campaign Operations, and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S.
- Support promotions playbook across our US Marketplace business for consumer cohorts across the lifecycle
- Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform
- Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech & Operations, Analytics and Strategy teams
Experience Requirements
Required
3+ years of experience in finance/management consulting, business operations, growth marketing/marketing analytics, or business analytics
3 years of experience
Benefits & Perks
Benefits Package
- 401(k) plan with employer matching
- 16 weeks of paid parental leave
- wellness benefits
- commuter benefits match
- paid time off
- paid sick leave
- medical benefits
- dental benefits
- vision benefits
- 11 paid holidays
- disability insurance
- basic life insurance
- family-forming assistance
- mental health program
Retirement
- 401(k) plan with employer matching
Time Off
- For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year. For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).
Required Skills
Technical Skills
analytical skillsSQL skillsExcel skillsCRM technology experience
Soft Skills
stakeholder managementinterpersonal skills
Full Job Description
Senior Associate, Consumer Promotions Strategy
The mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with DoorDash by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash to find the products, merchants, and deals that are relevant to them. Within the broader Consumer Retention Marketing team, the Consumer Promotions Strategy team blends data analytics with strategy to create value for our consumers by launching promotional campaigns that engage and inspire our consumers.
As a Consumer Promotions Strategy Senior Associate, you will create integrated promotional strategies that accelerate consumer acquisition, engagement, and retention. You will own the execution of promotional campaigns and work to improve them through testing and experimentation, informed through ongoing analysis of customer data. You will report to the Manager, Consumer Promotions Strategy within our Consumer Retention Marketing team.
You're excited about this opportunity because you will:
We're excited about you because you have:
The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee's work location. Ranges are market-dependent and may be modified in the future.
In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.
DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
To learn more about our benefits, visit our careers page here.
See below for paid time off details:
Salary: $83,000 - $122,000 USD
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.
We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on "protected categories," we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.
The mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with DoorDash by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash to find the products, merchants, and deals that are relevant to them. Within the broader Consumer Retention Marketing team, the Consumer Promotions Strategy team blends data analytics with strategy to create value for our consumers by launching promotional campaigns that engage and inspire our consumers.
As a Consumer Promotions Strategy Senior Associate, you will create integrated promotional strategies that accelerate consumer acquisition, engagement, and retention. You will own the execution of promotional campaigns and work to improve them through testing and experimentation, informed through ongoing analysis of customer data. You will report to the Manager, Consumer Promotions Strategy within our Consumer Retention Marketing team.
You're excited about this opportunity because you will:
- Identify consumer cohort trends, and suggest areas to intervene within the customer lifecycle
- Work with complex data sets to develop strategic, analysis-motivated consumer pricing and promotions plans
- Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure
- Partner with our Lifecycle Marketing, Campaign Operations, and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S.
- Support promotions playbook across our US Marketplace business for consumer cohorts across the lifecycle
- Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform
- Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech & Operations, Analytics and Strategy teams
We're excited about you because you have:
- Bachelor's degree or equivalent working experience and 3+ years of experience in finance/management consulting, business operations, growth marketing/marketing analytics, or business analytics
- Experience digging into large data sets, translating it into applicable insights, proposing and executing data driven strategies to own the performance
- Strong analytical/SQL skills; able to build forecasting models for marketing campaigns
- Advanced Excel skills to perform complex functions
- Experience translating data into applicable insights for partners
- Strong stakeholder management and interpersonal skills
- Experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems
The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee's work location. Ranges are market-dependent and may be modified in the future.
In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.
DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
To learn more about our benefits, visit our careers page here.
See below for paid time off details:
- For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
- For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).
Salary: $83,000 - $122,000 USD
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.
We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on "protected categories," we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.
How to Apply
$61
/ hour
DoorDash pays $61 for Marketing Analyst in Atlanta, Georgia, with most salaries ranging from $42 to $91. Pay can vary based on role, experience, and local cost of living.
Median
$61
Low
$42
High
$91
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Figures represent approximate ranges and may vary based on experience, location, and other factors. For the most accurate information, please consult the employer directly. Contact us to suggest updates to this information.





