Director, Strategic Finance

• AdvertisingAs the Director of Strategic Finance for Advertising, you will lead the Finance team supporting Uber's rapidly scaling Advertising business one of the company's highest-growth, highest-margin revenue streams.

You will be a key member of the Strategic Finance leadership team and the primary Finance partner to the Advertising leadership team. In this role, you will drive financial planning across Uber's full-funnel advertising product portfolio spanning sponsored listings, journey ads, in-car media, and brand advertising solutions across the Uber Rides and Uber Eats platforms.

You will serve as the "CFO" to the Advertising organization.

This role is ideal for a finance leader who thrives at the intersection of advertising economics, product strategy, and high-growth revenue scaling. Uber Advertising is one of the fastest-growing businesses at the company, redefining what mobility and delivery media can offer advertisers globally.

If you're ready to shape the financial trajectory of Uber's next major growth engine read on and get in touch.

What You'll DoStrategic Business Partnership

Act as the primary financial advisor to the Advertising leadership team

Co-develop strategic goals, investment frameworks, and long-range financial plans with senior stakeholders across Ads Product, Sales, Ad Operations, and Partnerships

Serve as a thought partner to Finance leadership on advertising revenue optimization, pricing strategy, yield management, and go-to-market investment decisions

Advertising Revenue Planning & Analysis

Lead financial planning for advertising revenue across all product surfaces including sponsored listings, journey ads, in-car media, post-checkout placements, and brand solutions

Build and maintain driver-based models that tie ad revenue to marketplace dynamics trip volume, order volume, advertiser demand, auction mechanics, fill rates, and CPM/CPC trends

Own the advertising P&L: revenue forecasting, cost of revenue, sales & marketing investment, and contribution margin analysis across advertiser segments

Product Economics & Pricing Strategy

Model and evaluate the economics of new ad formats, product launches, and programmatic marketplace integrations

Support pricing and packaging decisions by analyzing elasticity, competitive benchmarks, and advertiser willingness-to-pay across self-serve and managed service channels

Partner with Product and Data Science to quantify the revenue impact of ad targeting improvements, measurement capabilities, and inventory expansion

Go-to-Market & Sales Finance

Own the financial framework for sales team sizing, territory planning, quota setting, and sales compensation ROI

Drive analytics on advertiser acquisition cost, retention, lifetime value, and cohort-based revenue trends across SMB and enterprise segments

Support the financial case for strategic partnerships, programmatic integrations, and measurement partner investments

Performance Analytics & Executive Reporting

Evolve scalable reporting infrastructure to track advertising financial KPIs

Drive performance reporting and insights that inform investment decisions across ad product development, sales capacity, and international expansion

Regularly interface with C-level leadership and Board preparation to provide updates on advertising revenue trajectory, margin profile, and competitive positioning; influence decision-making through data-driven recommendations

Team Leadership & Process Excellence

Lead and develop a high-performing Advertising Finance team

Improve planning processes, enhance systems integration, and streamline financial reporting across the advertising business

Foster a culture of performance, transparency, and continuous learning

Innovation

Push the boundaries of traditional advertising revenue forecasting embracing AI-driven demand modeling, dynamic pricing analysis, and technical innovation

Continually seek out new tools and methods to improve forecasting accuracy across a rapidly evolving ad product portfolio with complex auction dynamics and multi-platform inventory

Basic Qualifications

10

• years of experience in Strategic Finance, FP&A, or Investment Banking, with meaningful exposure to advertising, media, or marketplace business models
• Experience at a high-growth enterprise preferably in advertising technology, retail media, or a marketplace environment
• Proven success building or leading finance functions supporting high-growth revenue lines with complex pricing, auction-based economics, or multi-product portfolios
• Preferred QualificationsBS/BA in Finance, Accounting, Economics, or related field; MBA or CFA preferred

Deep knowledge of advertising economics

Strong financial modeling skills with experience in driver-based revenue forecasting for advertising or marketplace businesses

Demonstrated cross-functional leadership experience, especially with Product, Sales, Data Science, and Engineering teams

Experience with advertising-adjacent financial planning: sales compensation design, quota modeling, advertiser LTV analysis, and go-to-market investment frameworks

Excellent communication skills, executive presence, and a strategic yet agile mindset with a bias for action

Passion for advertising technology, marketplace economics, and solving complex revenue optimization challenges at scale